Instant Glowing Results?


There appear to be a large rise in the number of products that are marketed on-line and through email campaigns where companies claim their products provide instant results, and often backed up through photos to show before and after effects. The most absurd is one I came across recently where a US based company guaranteed a change in complexion within 17 seconds!! The photos apparently proved this and celebrities were even seen carrying these. The only thing I can think of that can act so rapidly on the skin to redden the skin is a vasodilator such as Alprostadil that is a highly potent drug used in erectile dysfunction. Any cosmetic that is able to make such claims is either misleading or potentially has drug of some form within it, whether regulated or not, that is leading to these effects.


One must question whether adequate safety testing has been conducted; and if indeed it is able to be absorbed so rapidly and lead to a physiological effect then it would actually fall under the definition of a drug. Although we would all like to see instant results the general consumer is more informed and beginning to realise that the skin has a natural turn over rate during which the outermost layers are replenished and replaced, and so a long term approach to both external skin care through the application of good moisturizing agents, coupled with a healthy diet, and plenty of water intake is a far more sensible approach to healthy skin. 




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